April 2009

The Three Must Have's for a Firm KPI Metric.

Firms spend a lot of time tracking stuff (or metrics in business lingo).  Many of these metrics are direct indicators of a firm's financial health (e.g. cash flow, sales.) while others are proxies for it - e.g.

Man Bites Dog - The Problem with Customer Satisfaction Programs are the Very Satisfied

How is this for man bites dog?  The problem with customer satisfaction is the Very Satisfied. This seemingly ridiculous claim becomes more credible if you consider,

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