We fielded three, nationally representative studies among consumers in grocery, clothing retail and cable/telecomm as part of what will become a semi-annual look at the health of various industries and key players based on the strength on their customer relationships.
This report includes several validations of the model's predictive strength, specific examples of how to apply the model and of course, a bunch of company and industry wide Relationship Investment (RI) scores for benchmarking and tracking.